👋 Hi there, I’m Claire Lu.

We live in a time when attention is the most valuable currency. Every swipe, click, or scroll is a decision — and in today’s noisy world, even the best ideas can get overlooked if they aren’t framed well.

I’ve seen brilliant founders struggle not because their ideas lacked potential, but because their stories weren’t landing with investors. I’m here to close that gap. I help early-stage startups craft pitch decks that win attention, build conviction, and get funded.

My approach focuses on attention at every level:

  • Hooking attention – shaping the opening slides to immediately capture investor focus

  • Guiding attention – structuring the narrative so every slide builds momentum and clarity

  • Sustaining attention – using visuals and framing to keep investors engaged until the close

I don’t come from a traditional marketing/comm background. My experience spans finance, product design, and startup storytelling, giving me a unique lens: I speak the language of both investors and builders.

Whether it’s your pitch deck, investor update, or fundraising narrative, I help founders transform ideas into stories that cut through the noise, build trust, and unlock opportunity.